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Daycare Centers Market: ZIP 78623

Opportunity Score

70 / 100 Good

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 78623 is an rural area. with a population of 1,575 and household incomes well above the national median ($122,143).

1,575

Population

$122,143

Median Income

+64% vs. national

Rural

Area Type

Median Age: 59.7 — older demographic, may prefer sit-down options.

College-Educated: 38.2% — balanced market for quality & value.

Local cost levels affect space, labor, and operating expenses.

$1,500

2BR Fair Market Rent

$560 K

Median Home Value

Licensing comes first. State childcare licensing takes 3-6 months in most states. Start that paperwork before you sign a lease.
Staff-to-child ratios are set by law and they dictate your entire cost structure. Know your state's ratios before building a financial model.
Location matters more than marketing. Parents pick daycares within 10 minutes of home or work. Proximity to commuter routes beats a nice website.
Insurance costs $3,000-$10,000/year depending on your state and capacity. Get quotes early. Some carriers won't cover home-based operations.
The median income here is $122,143. That gives you pricing room most markets don't offer. Don't underprice.