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Daycare Centers Market: ZIP 28740

Opportunity Score

28 / 100 Challenging

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 28740 is an rural area with low foot traffic. with a population of 1,872 and household incomes below the national median ($41,912).

1,872

Population

$41,912

Median Income

-44% vs. national

Rural

Area Type

4.5/20

Foot Traffic

Very Car-Dependent

Median Age: 61.8 — older demographic, may prefer sit-down options.

College-Educated: 13.5% — value-focused market, keep prices competitive.

Local cost levels affect space, labor, and operating expenses.

$990

2BR Fair Market Rent

$956

Median Gross Rent

$200 K

Median Home Value

Licensing comes first. State childcare licensing takes 3-6 months in most states. Start that paperwork before you sign a lease.
Staff-to-child ratios are set by law and they dictate your entire cost structure. Know your state's ratios before building a financial model.
Location matters more than marketing. Parents pick daycares within 10 minutes of home or work. Proximity to commuter routes beats a nice website.
Insurance costs $3,000-$10,000/year depending on your state and capacity. Get quotes early. Some carriers won't cover home-based operations.
Median income sits at $41,912. Price sensitivity is real. Build your model around volume or keep overhead minimal.