Daycare Centers Market: ZIP 23891
Opportunity Score
24
/ 100
Challenging
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 23891 is an rural area with low foot traffic.
Area Profile
1,498
Population
Rural
Area Type
2.3/20
Foot Traffic
Very Car-Dependent
Median Age: 40.7 —
older demographic, may prefer sit-down options.
College-Educated: 4.1% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,380
2BR Fair Market Rent
Tips for Starting a Daycare Business in Virginia
- Licensing comes first. State childcare licensing takes 3-6 months in most states. Start that paperwork before you sign a lease.
- Staff-to-child ratios are set by law and they dictate your entire cost structure. Know your state's ratios before building a financial model.
- Location matters more than marketing. Parents pick daycares within 10 minutes of home or work. Proximity to commuter routes beats a nice website.
- Insurance costs $3,000-$10,000/year depending on your state and capacity. Get quotes early. Some carriers won't cover home-based operations.
- This is a rural ZIP. Your customer radius is wider, marketing costs are lower, but you'll work harder for each lead.
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Very Car-Dependent
vs. National Average
Walkability
-8.2 pts vs. national avg
Nearby Markets
23842
6.2 mi
Pop: 7,510
$100,665
Walk: 5.2
23890
6.5 mi
Pop: 4,600
$83,674
Walk: 4.9
23884
10.4 mi
Pop: 16
23875
13.1 mi
Pop: 12,896
$76,596
Walk: 5.8
23830
13.4 mi
Pop: 1,471
$114,063
23805
14.4 mi
Pop: 21,385
$65,811
Walk: 7.6
23897
15.6 mi
Pop: 1,019
$60,938
Walk: 4.5
23801
15.9 mi
Pop: 8,318
$81,105
Check Another Market
Or estimate costs with the DaycareCalc calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits