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Daycare Centers Market: ZIP 11231

Opportunity Score

93 / 100 Excellent

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 11231 is an urban area with moderate foot traffic. with a population of 39,704 and household incomes well above the national median ($138,485). There are 26 daycare centers operations in ZIP 11231.

Area Profile

39,704

Population

$138,485

Median Income

+86% vs. national

Urban

Area Type

14.1/20

Foot Traffic

Very Car-Dependent

Median Age: 37.7 — mixed-age market, broad menu appeal.

College-Educated: 49.4% — strong appetite for artisan/specialty food.

Competition

Daycare Centers and related businesses in ZIP 11231.

Daycare Centers

Competitive — differentiation needed

6.5 per 10K residents

Schools

1.8 per 10K residents

What this means: Daycare Centers are 78.8% of the relevant market in ZIP 11231 (26 vs. 7 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$3,680

2BR Fair Market Rent

$2,474

Median Gross Rent

$1.7 M

Median Home Value

Bank Branches

$1 M deposits

Tips for Starting a Daycare Business in New York

Licensing comes first. State childcare licensing takes 3-6 months in most states. Start that paperwork before you sign a lease.
Staff-to-child ratios are set by law and they dictate your entire cost structure. Know your state's ratios before building a financial model.
Location matters more than marketing. Parents pick daycares within 10 minutes of home or work. Proximity to commuter routes beats a nice website.
Insurance costs $3,000-$10,000/year depending on your state and capacity. Get quotes early. Some carriers won't cover home-based operations.
The median income here is $138,485. That gives you pricing room most markets don't offer. Don't underprice.